May 9,2106 : San Miguel beer is organizing a summer pool party titled "San Miguel Luscious Wet Destination" on Saturday, 14 May, at Hotel Shahanshah.
San Miguel has been carrying the thematic of "Halka Ramailo-awastha", a campaign that targets towards friendship and togetherness. To go along with the essence of friendship in the summer time, San Miguel has been organising pool parties where friends come together and enjoy to their fullest. As per the press statement, the program will feature singers Sugam Pokharel and Nawaj Ansari as Showstoppers along with artists like DJ Rupesh, Azen, Freestyle Brodaz, and DJ Kishmat.
"San Miguel has been associated with friendship since long and I am very excited with this second phase of our campaign. We are confident that the event will go along with the long-held association of the brand with friendship,” says Baibhav Sharma, Head of Marketing at Gorkha Brewery in the press statement.